customer experience touchpoint

What is a customer experience touchpoint? Jeannie shatters common myths and shares tips for a more customer-centric and actionable approach.

How does a CX pro define “customer experience touchpoint?”

Customer touchpoints make up your customer’s journey, but many business leaders don’t truly understand what this means. They are often not understood from the customer’s perspective, and the popular beliefs about how to identify them lure us into a narrow view of the customer experience.

Don’t be deceived by the way-too-simple customer touchpoint definition you find in google search, of fall into the trap of thinking your quest for understanding is that simple. Jeannie has been helping organizations understand their true customer journeys for more than 20 years, and she’s here to share the professional approach with you!

The customer journey is more far-reaching than you think, and your customers are depending on you to understand it from end to end.  How can you do this? Listen in to shatter they myths and start using Jeannie’s tips today!


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