predicting behavior

Jeannie and Adam discuss creative ways predicting behavior and risk without investing in advanced technology.

Predicting behavior is not a new thing

Predictive analytics is amazing as it sounds, and the technology is improving rapidly. Machines can now analyze data to predict customer behavior, calculate risks, identify who is likely to upgrade or buy more… The list goes on.

But what if you don’t have the budget and resources to take advantage of this amazing technology?

Business leaders have been predicting behavior and risk for many years, without the aid of advanced technology. In fact, you may already have what you need.

Today, Jeannie and Adam are sharing some old-school ways to gain the insights many now believe to be out of reach without a supercomputer and outrageously expensive software. You’ll have to roll up your sleeves a little, but you’ll be surprised how much actionable data is already there. Listen in for tips you can start using today!


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